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Certified on real results,

not survey
responses.

Excellent Arbetsgivare™ (“Excellent Employer”) proves you are an attractive employer – with hard, benchmarked data from the Attractive Employer Index (AVI®), the Gender Equality Index (JÄMIX®), and Health Index™.

Built on three indices · Top 10% of Swedish employers · Issued by Nyckeltalsinstitutet

Trusted by 1,000+ companies using Heartpace HR.

Problem

Most employer awards are built on surveys or popular vote. That carries little weight when it matters, and proves nothing of substance to the market.

Solution

Excellent Arbetsgivare™ is built on measurements you already report. The certification goes only to those who perform at the top — with figures as the evidence.

Proof, not promises

Employer branding you can actually back up with figures.

Credibility in hiring

A seal candidates notice when choosing where to apply.

Tied to real results

Each certification is linked to a year you genuinely performed.

How it works

1. Data basis

Your result is compiled from the Attractive Employer Index, the Gender Equality Index, and the Health Index.

2. Validation

Nyckeltalsinstitutet's analysts review and quality-assure the data.

3. Certification

Land in the top ten per cent and you receive the seal, plus material for your own communication.

“At Bonnier Fastigheter, we're proud to call ourselves an Excellent Arbetsgivare™. For us, the certification is proof of our long-term work to create genuinely good conditions for our employees.”

Ki Hummelgren

HR Manager, Bonnier Fastigheter

“Being certified as Excellent Arbetsgivare gives us independent confirmation that our working conditions are of a high standard. It strengthens our credibility as an employer and helps us communicate the conditions we offer both current and future employees.”

Maria Lövgren

Head of HR, Nordion Energi

FAQ

How do you improve your employer branding?

Start with the three things candidates actually judge you on: working conditions, gender equality, and health. Measure where you stand, act on what the figures expose, and the branding rests on a position you hold rather than a claim you make.

How do you become an attractive employer?

Start by measuring. Working conditions, gender equality, and health decide whether people stay and whether candidates apply — and those are exactly the three areas the certification is built on. Without figures on where you stand, improvement work is a gamble.

What criteria are required?

A result in the 90th percentile — the top ten per cent in Sweden — across all three indices combined.

Is there a minimum size?

No formal requirement. But below roughly fifty employees the data basis gets thin enough that results carry more uncertainty, so the mapping is recommended from that level upwards.

Can we apply without all three indices?

No. The certification is built on the whole picture: working conditions, gender equality, and health.

How long is the certification valid?

It is tied to a data year. Awarded on your 2024 figures, it holds for your 2024 figures — permanently. Each new year is a new certification, based on that year’s data.

Is the certification Swedish?

Yes. The benchmark is the Swedish labour market, and the percentile is against Swedish employers. For an international group, that makes it a credible claim about your Swedish operations specifically.

Explore our Indices

Compare your organisation with the industry, and turn your HR data into results you can show.

Ready to prove you are among the best?